Here’s another post about the unexpected use of typography. This time it’s a campaign to communicate the joy with Durex, made entirely out of words. I don’t think this is any wear near as well made and funny as the Durex-get it on campaign from last year, but it certainly is a fun use of typography. Made by German illustrator/designer Andrej Krahne. (more…)
I know this has already been all over the web but I just cant help my self, and have to post it. Landmines are every day killing people, and Publicis Mojo came up with this cleaver idea in order to raise awareness about the subject. Campaign Against Landmines, CALM, is appealing to New Zealanders to donate money to help clear landmines in Southern Lebanon. The photo of a human body printed on a small bag off ketchup has quite an impression when ripping of the corner/body part and seeing all the red stuff come out. I love, love, love provocative design that force you to think and to have some sort of reaction to it, and I really hope this campaign will make people dig deep into their pockets in order to prevent this from happening to more people.
A creative mind can work in so many ways, and when it comes to making good commercials for a brand such as Durex, well then I guess there is no doubt in what direction the mind goes… This new commercial called Get it on is funny and dirty and most importantly really well made commercial, and if you feel like watching more after this then take a look at the hilarious “mistake” clips here…
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