Posted on March 7, 2010 by playmedesign in // packaging

Coop Design

Coop_kaffe_500g_250g.extralargeWhen I studied in Italy a couple of years ago, my teacher Giulio Iacchetti was one of the main designers behind the project Eureka for the big supermarket Coop, redesigning everyday objects and giving them a new value. Now that I have come back home to Norway I am happy to see that also the Coop chain here are using design as an important way to present their own lines of products. Over you see the new coffee packaging made by Grid Design and under is the packaging for almond potato made by Impuls.Skjermbilde 2010-03-07 kl. 09.11.42

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